The Western Kentucky Risk Assistance Fund (WKRAF) - view

Kentucky SBDC Start Smart Series Tuesday, Oct. 19, noon-1 p.m. EDT

20211019



Online meeting the help start your business

About this event

“Learn how to see marketing as an investment vs. expense and grow your ROI through increased sales.”

  • The critical difference between advertising and marketing
  • How to use the Marketing Equation
  • The importance of Strategy before Tactics
  • Targeting your Audience and the 80-20 Rule
  • How doing this increases your Marketing Investment ROI

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